Frasers Group has once again increased its stake in fast-fashion retailer Boohoo.
The move is understood to be part of its efficiency drive across the firm as it continues its acquisition spree, following job cuts at its Shirebrook and London offices, which were announced last month.
Last month, Frasers said the ecommerce giant “is an attractive proposition to us with its laser focus on young female consumers.
“We see potential synergies and an opportunity to strengthen our own-brand proposition in collaboration with Boohoo, most obviously with Frasers Group brands I Saw It First and Missguided”.
